Charity ambitions highlighted in appointment story thanks to Scottish PR agency

WHEN children’s charity KidsOR announced the appointment of a newly-created Chief Operating Officer role, Scottish PR agency Holyrood PR were ready to share the news widely in the media.

As KidsOR continues to expand and fulfil its mission of providing safe paediatric surgery to low-and-middle-income countries, the appointment of Lesley Glen as Chief Operating Officer is key for new developments and installations over the next few years.

Lesley served as the COO of the Institute of Chartered Accountants of Scotland (ICAS) for nine years and prior to that she served as the Vice-Principal at Stevenson College, Edinburgh. This experience will be instrumental to help drive KidsOR’s ambitious plans. 

Highlights include:

• 9 items of coverage online, in print and newsletters
• 437,210 opportunities to see across national, regional, business, and trade specialist publications
• Featured in: The Scotsman, Charity Today, The Courier and Advertiser, and Scottish Financial News

The story achieved a great showing and enhanced  KidsOR’s presence with existing and new supporters while continuing to raise awareness of their impressive work.

Read the original release here:

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