National water framework ripples through headlines across the UK thanks to Scottish PR agency
A MULTI-MILLION-pound framework designed to help Catholic church around the UK selected award-winning water retailer, Business Stream to help bring sustainably savings to communities.
The Catholic Church’s national purchasing platform, Churchmarketplace, launched the innovative water service framework to manage sustainable water solutions to Catholic communities across the UK.
In partnership with Business Stream and specialist water consultancy Wodr, joining the framework promised Catholic organisations instant sustainable savings.
To highlight the framework’s importance across the country, it was crucial that we tried to reach as many regions across England as possible with a carefully crafted roll out.
The results were:
- 50 items of coverage
- 1,354,009 opportunities to see
- Prime features in specialist outlets such as Catholic Education Service and The Water Report
- Regional features spanning the length of the nation from London World, Hexham Courant, Wakefield Express, Liverpool World and much more
It was imperative that the news of the framework was shared to as many media outlets across England and Wales as possible, for the following reasons.
The framework aligns with Catholic values, ensuring that water services align with sustainability and ethical standards, reducing consumption and supporting community projects.
Further environmental stewardship is also promoted within the framework with services such as water audits, leak detection and educational programmes.
It has also been designed with ease of adoption in mind, with a simplified joining process, supported by Wodr and Business Stream to manage water contracts efficiently.
By creating a bespoke media list, targeting a wide range of regional, local and specialist outlets, we were able to secure significant coverage that let nearly every major county in England know about the framework.
You can read the original release here:
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