War Hero Becomes King of the Press

by Vickie Henry

Wednesday, April 22nd, 2015

Coverage for Bield Pays Homage to Courageous War Veteran, With Help of Successful PR Campaign

Holyrood PR in Edinburgh Provides PR servicesTenants at Milton Court, a Bield retirement housing development in Portobello, were faced with a wonderful surprise when Vladimir Putin’s top diplomat in Scotland, Andrey Pritsepov, paid a visit to the development.

Looking to meet with Alex Ramsay, a tenant at the development, the Russian Consul came bearing gifts of war medals and vodka to give to Alex for his efforts during the war.

Alex, an 88 year old veteran of the Merchant Navy, was part of the 1944 Arctic Convoy and played a key role in distributing vital supplies to the Soviet Union. Alex’s brave actions, which were carried out in treacherous and freezing conditions, were vital inSuccessful PR campaign assisting the Soviet Union as they battled the axis powers on the Western Front.

Alex’s courageous war effort, saw him not only awarded with the Ushakov Medal, but also saw him receive a bottle of traditional Russian vodka to help celebrate.

The touching story made its way into a range of different publications from UK nationals, including BBC News, STV, Deadline News and The Daily Record, to important trade publications such as Care Industry News and Scottish Housing News.

Absolutely delighted by the Russian Consul’s visit to the development, staff at Milton Court were keen to celebrate Alex’s significant war efforts by throwing a party in his honour.

This latest media success is the proof of the effective collaboration between Bield Housing and Care and the award winning PR agency Holyrood PR.

                     Check out the original press release written by our dynamic team

Would you like coverage like this for your business?

If you are feeling inspired or would just like to learn more about how we can place your brand to the attention of your target audience, contact us using the form below, or for a good old-fashioned chat call us on 0131 561 2244.

Your Name (required)

Your Email (required)


Your Message

Junior account executive at Scottish PR agency Holyrood PR

Private: Vickie Henry

Vickie Henry is a part of the expert PR team at the award-winning Holyrood PR, public relations agency in Edinburgh, Scotland.
The PR agency works with businesses across Scotland.
As well as providing media relations, crisis communications, Holyrood PR also offers PR photography, affordable video for businesses, social media services and strategic content delivery for businesses.

View Private:'s Profile

Related Posts

So how can we help?

Make an impact with PR photography

Make an impact with PR photography

Find out more

Every story can be told better with pictures. Discover our affordable, high-impact photo packages.

Benefit from business video

Benefit from business video


Find out how affordable video can bring a host of benefits to your business.

If you have any comments or questions, please contact us.


Keep ahead of your opposition by getting the free tips, insights and secrets we share for businesses. Straight to your inbox, every month.
Email address
First Name
Last Name