Vittoria’s Owner Gives his Views on Edinburgh Trams and Secures a Side Order of PR Scotland
Monday, April 12th, 2010
on behalf of Vittoria and La Favorita
The radio station provided two days of coverage on the trams, seeking out the opinions of local businesses and tourists.
Tony Crolla, owner of Italian restaurants, Vittoria, La Favorita and Taste of Italy, was quoted in both the article and on the radio show. He states that: “Footfall is lower in Leith Walk, so less customers, turnover…but ultimately I think the tram will be wonderful, once its up and running”
The restaurant proprieter, who owns two venues along the route, further adds that: “The delay is costing the government more money than ever – lost taxes, PAYE, lost VAT – ultimately its costing them more than what the job is costing”
With the report revealing that bookmakers are giving 3-1 odds that the tram system will not be completed, Tony firmly belives that: “Someone has to put their head above the parapet and deliver the job, done at whatever cost”
The Holyrood Partnerhip, provides successful PR on behalf of Vittorias, La Favorita and Taste of Italy.