Tigerlily Blooms with Award Success

by Holyrood PR

Wednesday, December 6th, 2006

A premium hotel gets attention for recent awards nominations

Food and drink PR photography of cocktails at Tigerlily in EdinburghTIGERLILY, Edinburgh’s new luxury hotel, bar and restaurant concept, has swept the boards in nominations for the prestigious 2007 Scottish Hotels of the Year Awards, earning itself plenty of Hotel PR headlines.

The George Street venue has been nominated in the top category of the Scottish Hotel of the Year as well as being shortlisted in four other categories: Best Hotel Design, Best Boutique Hotel, Best Hotel Bar and Best Edinburgh Hotel.

News of the nominations follows Tigerlily’s success in winning the Best New Design title in the UK Bar Awards and being nominated in best bedroom/bathroom interiors shortlist of the European Hotel Design Awards 2006.

Tigerlily opened at the end of June and has already won a legion of admirers for the way it has successfully blended understated Georgian opulence with contemporary cool to create a stunning one-off venue.

David Hall, Tigerlily General Manager, said: “Tigerlily is designed to rival the best boutique hotels in the world – and to receive these nominations and early successes shows that we are already on the right road.

“A huge amount of effort, energy and creativity went into creating Tigerlily, and those same qualities are used every day to ensure Tigerlily remains at the very top of its game now that we are open.”

The Scottish Hotels of the Year Awards are Scotland’s most popular and prestigious national hotel awards and aim to single out excellence over a wide array of specific achievements in a number of categories.

The winners – to be announced at a ceremony in Glasgow on February 25, 2007 – are decided by the Awards Panel and by votes cast by members of the public on the www.scottishhotelsoftheyear.com website. Last year, more than 23,600 votes were accepted, making the awards the biggest ever consumer poll about hotels in the UK.

The UK Bar Awards, acclaimed as the bar industry’s event of the year, aim to celebrate and reward excellence across all areas of the UK bar and quality pub industry.

Exterior of tigerlily hotel photographed by Scottish hotel PR experts.

Judge Paul Wootton of UK Bar Awards organisers Class Magazine, said “Too often with design, sophistication and fun are mutually exclusive. Tigerlily, however, combines both to dramatic effect: it’s glamorous without being intimidating, playful without being cheesy. And rather than merely being a backdrop to the food and drink offering, it seems an integral part of the experience, stimulating the senses with its bold use of colour and materials.  A brilliant achievement.”

Meanwhile, Lulu – the newly opened club in the basement of Tigerlily – has also won acclaim after being named by Sunday Times Style Magazine as one of the UK’s best three new boutique nightclubs.

Tigerlily is the seventh addition to the portfolio of six cutting-edge style bars and restaurants in the city operated by the Montpeliers (Edinburgh) group.

Located over five-floors in a restored Grade-A Listed townhouse in the heart of Edinburgh’s historic city centre, Tigerlily offers 33 individually styled bedrooms – including sumptuous Georgian suites – to provide the ultimate in comfort and style.

Each bedroom is individually styled in an explosion of colour, fabrics and textures. The suites retain original Georgian features to compliment the bespoke furniture and the four-poster beds, fused with modern additions such as plasma screens, video spas, iPods and sleek bathrooms.

Tigerlily also features two chic bars, a 200 cover restaurant as well as its glamorous subterranean club Lulu.

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