Marilyn Baldwin, who founded the Think Jessica Campaign in memory of her mother, who was relentlessly targeted by mail fraudsters. PR photography by Holyrood PR in Edinburgh, Scotland
PR photography of Marilyn Baldwin, head of the Think Jessica campaign in memory of her mother
by Scott Douglas, Thursday, March 7th, 2019
Marilyn Baldwin is fronting the Think Jessica camaign to highlight the dangers of falling victim to scam mail criminals. The campaign was launched on December 6, 2011, in partnership with the Scottish Business Resilience Centre (SBRC) Thousands of Scots - particularly the elderly and most vulnerable people in society - are targeted each day by sinister scam mail frauds. Many out large sums of money in the hope of winning fictitious prizes. Marilyn created Think Jessica after watching her mum Jessica Looke become ‘brainwashed’ by scammers over a five year period. Jessica received more than 30,000 letters after her name was put on a ‘suckers’ list and is believed to have lost £50,000. Her daughter believes the stress eventually killed her. This suite of PR photography was conceived, organised and delivered by the PR experts at public relations agency Holyrood PR in Edinburgh, Scotland.
by Scott Douglas, Thursday, March 7th, 2019