Thames Water toasts tremendous coverage in Utilities PR
Saturday, December 19th, 2015
on behalf of Thames Water
Summerhall Savings becomes big news thanks to Utilities PR campaign
SUMMERHALL, an Edinburgh arts venue that is home to over 100 separate businesses, became the latest firm to make the switch to our client, Thames Water Commercial Services – creating headlines in the process thanks to utilities PR experts at Holyrood PR.
One of those many Summerhall firms to make savings is Pickering’s Gin, Edinburgh’s most prominent new distiller of the on-trend spirit – so we set about helped tell their story as to why they chose to make the switch.
To help us broadcast this story and make it appeal to the key media, we enlisted the services of a trusted local photographer, sending through a thorough photography brief and achieving a set of distinctive and eye-catching images available to view by clicking this link.
It’s key that we get the message out to businesses that they can save by switching supplier so we were delighted when the story made the Scotsman’s new website, which receives over 70,000 unique visitors every day and is fast becoming Scotland’s go to online resource.
It didn’t end there, as the story also appeared in print and online in the National, ensuring it reaches a separate but important audience.
Positive coverage was also achieved in the Daily Business Group, which is now firmly established as an important business news source.
The story was then circulated in Marketing Edinburgh’s influential newsletter, resulting in overflowing coverage for our client’s business success.
Let Holyrood PR in Edinburgh tell your stories to the world
Like Thames Water Commercial Services, we could reaching out to your key audience, increasing awareness while hitting important business goals. To find our more, give us a call on 0131 561 2244 or use the useful form below:
Chris Fairbairn is an Account Director with award-winning public relations agency Holyrood PR. He is part of an expert PR team delivering PR services to a wide range of clients from headquarters in Edinburgh, Scotland.View Chris's Profile
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