STAY Central A Stylish Stop Off

by Heather Peebles

Monday, February 17th, 2014

City Centre Hotel Gets Media Makeover

Media coverage achieved by Edinburgh Hotel PR agency on the makeover of city centre spot - Stay Central

EDINBURGH’S STAY Central Hotel has received a swanky makeover – with its new look catching the eye of the media with help from our hotel PR team. 

We arranged a press trip with top UK travel blog, Twinkle Style & Travel, who gave the modern and stylish decor a glowing review.

With the site attracting around 30,000 visitors a month – mostly fashion-loving females with an interest in luxury travel and beauty – this put the news of STAY Central’s makeover in front thousands of readers looking for their next city break spot.

We shared the news with the rest of the media, with highlights including:

  • A full page in regional lifestyle magazine, Darlington Today 
  • An article in Edinburgh’s most-read newspaper, Edinburgh Evening News 
  • A feature on top industry news site, Dram Scotland – as well as shares across their social media 

In total, STAY Central’s makeover reached over 340,000 people.

Why not let our team of hotel PR experts share the news of your business?

Getting in touch couldn’t be easier. Simply give us a call on 0131 561 2244 or take a few seconds to fill in the contact form below and one of the team will get straight back to you:

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Private: Heather Peebles

Based as a PR in Edinburgh, Heather Peebles is a highly-valued member of the team at Holyrood PR. Her work with the Scottish public relations consultancy sees her advising clients in healthcare, construction, renewables and logistics. As well as delivering numerous successful PR campaigns, she is also experienced in crisis PR and reputation management.

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