Sodexo Coverage Scores a Hat-trick

by Vickie Henry

Wednesday, September 17th, 2014

A winning story helps to secure Sodexo’s place in national, local and specialist media

Media coverage success story for Sodexo's contract with Dundee United, assisted by Food and Drink PR agency, Holyrood PR

Our client Sodexo, the catering team behind some of the country’s top venues, has scored a wealth of coverage after being awarded a new three year contract with Tannadice Park, the home of Scottish Premier League team, Dundee United.

The experts in in-house catering will be providing the Stadium with hospitality, conference and banqueting services.  They will also be providing delegates of the club with bespoke catering and events packages via their latest offering, Prestge Venues & Events.  This is the catering giants second site in Dundee, as they already provide in-house catering to the city’s Discovery Point visitor attraction.

Sodexo already holds contracts with Hampden Park, the home of Scottish football, as well as Pittodrie, home to the Dons, making Tannadice Park their third Scottish football contract.  It is anticipated that the new contract win will help boost not only the club’s growth but also help influence tourists to visit the city as part of the wider Water Front development, set to see a £1bn regeneration of the city.

This hat-trick for Sodexo has received a wave of media coverage with a range of business news and journals taking up the story.  This is a great achievement for the giants of the catering world.

Some of the highlights included:

  • Online coverage on The Courier – leading regional publication for the Dundee area 
  • Features online on specialist and trade publications, such as The Caterer and Travel and Tour World
  • A fantastic feature online on one of Scotland’s biggest news websites, Daily Record 

This latest media triumph for our client reflects the ongoing work from the award-winning team at Holyrood PR – and their dedication to telling the stories that are at the heart of every business.

To find out more about the Sodexo contract, you can access the original press release for more details.

If you would like to find out more about what PR can do for you, get in touch below.

 

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Junior account executive at Scottish PR agency Holyrood PR

Private: Vickie Henry

Vickie Henry is a part of the expert PR team at the award-winning Holyrood PR, public relations agency in Edinburgh, Scotland.
The PR agency works with businesses across Scotland.
As well as providing media relations, crisis communications, Holyrood PR also offers PR photography, affordable video for businesses, social media services and strategic content delivery for businesses.

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