Sid the alien finds that PR success is out of this world

by Scott Douglas

Wednesday, May 20th, 2009

Sid the alien in Dundee Telegraph

The “Meet Sid” campaign to help young people in care find out about the standards they are entitled to has enjoyed welcome media coverage.

Coverage achieved in the Dundee Evenig Telegraph has helped highlight the campaign, feature a blue alien dreamt up by young people using care services.

They came up with the concept after making it clear that many young people in a care environment did not fully understand the Scottish Government’s National Care Standards.

The coverage is a result of the ongoing public relations succeess from Edinburgh PR experts, Holryood Partnership.

You can find out more about the “Tell Sid” campaign at and you can visit the Dundee Evening Telegraph by CLICKING HERE.

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