Scottish PR Experts Highlight Dementia Sufferer’s Drive to Improve Care Standards

by Holyrood PR

Wednesday, August 12th, 2009

Care Commission coverage in The Herald, thanks to Holyrood Partnership PR in ScotlandInfluential Scottish broadsheet newspaper The Herald has reported the news about the Care Commisison’s latest champion in the drive to improve care standards for people with dementia.

Agnes Houston, a former nurse who has been diagnosed with the early stages of dementia, is set to use her experience to help improve the quality of care for people with dementia by joining the Care Commission’s Involving People Group.

The newspaper explained that Agnes will join the group, which meets around four times a year to influence the scrutiny of care services and to give opinions and advice on other policies and procedures. The initiative follows a joint report – Remember, I’m Still Me – by the Care Commission and the Mental Welfare Commission published in May, which highlighted a range of concerns, most notably the excessive use of drugs used to control behaviour and the lack of regular medication reviews.

The Care Commission enjoys a high media profile and positive press coverage thanks to a dedicated Scottish PR strategy implemented by Edinburgh public relations agency the Holyrood Partnership.

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