Scottish PR helps Fiona Deas hit the headlines as she is appointed head of Eagle Couriers
MANAGEMENT stepping down can be a difficult time for a company. However, with the help of Scottish PR, Eagle Couriers was able to announce the departure of its co-director while also highlighting the positive change surrounding the appointment of Fiona Deas.
Following the retirement of her business partner, Jerry Stewart, after more than 30 years with the company, Fiona is taking full charge as the sole director of Scotland’s leading independent courier firm.
The significant achievement comes less than a year after her landing the title of ‘Business Woman of the Year’ at The Scottish Women’s Awards 2018 – an accolade which she won for her efforts in leading the way for women in a male-dominated industry.
News desks praised the appointment, with national, local and trade titles covering the company’s milestone news.
Highlights included:
- National level recognition in The Scotsman, Daily Record and The National
- Local news coverage in the Edinburgh Evening News, The Edinburgh Reporter and Airdrie & Coatbridge Advertiser
- Important trade coverage with BQ, Daily Business and Insider
- A reach of more than 599,110 opportunities to see
Securing coverage in these titles not only boosted awareness of the company’s profile and services, but also highlighted just how Eagle Couriers is evolving as Scotland’s leading independent courier company.
You can read the full release here.
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