Entrepreneur Award Win Helps Boost Gill’s PR in Scotland
Friday, July 17th, 2009
on behalf of NKD Clothing
Scottish PR success for winner of industry award for young entrepreneurs
Corporate clothing designer Gill Eastgate has followed in the footsteps of millionaire bra boss Michelle Mone after winning a major industry award for young entrepreneurs – SCOTTISH PR
NKD Clothing founder Gill – who successfully spearheaded a management buyout of the corporate clothing firm in 2005, since doubling the company’s profits to £1.3 million – beat six finalists to emerge triumphant in the Scottish final of the JCI Creative Young Entrepreneur Award (JCI CYEA).
As a result of her triumph, Gill will now be entered into the International final of the competition, which takes place later this year in Tunisia.
Gill said: “NKD Clothing is Scotland’s leading supplier of uniforms and we offer a unique service in terms of quality, style and brand identity. I’m absolutely delighted that the business has been recognised in such a wonderful way by winning the JCI Creative Young Entrepreneur Award.
“For NKD Clothing to be even nominated for an award of this magnitude is very pleasing, and to win it is a phenomenal achievement. I am extremely proud of my team, and being recognised for our ability as a company has confirmed NKD Clothing’s capability to go from strength to strength in the corporate clothing sector.”
The event took place at Edinburgh’s new 5 star designer Missoni Hotel on July 16 and judges included Dragon’s Den star and Edinburgh entrepreneur Shaf Rasul, who also made a speech at the exclusive networking event.
Other Scottish finalists included Isla Mclean of Uloop, Jo Paulson of BEP, Kathryn Thomas of Cobalt Accountancy, Marc Malone of MOT.I.VATE and Ryan Falconer of Mediaroots.
The Scottish award has previously been won by multi-millionaire bra mogul Michelle Mone, who entered the competition in 2006 and was selected to compete in the International final alongside 19-year-old “Super Jam” business whizz Fraser Doherty, after both were successful in the Scottish National final.
PR Boost for NKD Clothing
Gill added: “To follow in the footsteps of successful entrepreneurs such as Michelle Mone and Fraser Doherty is a huge honour.
“Despite the recession, NKD Clothing has continued to win a string of orders to provide stylish and bespoke uniforms to venues across the UK.
“To emerge victorious over five other successful Scottish businesses backs my belief that now is the right time for NKD Clothing to embark on a global sales push, increasing the reach of stylish corporate clothing to countries out with the UK.
“It’s a fantastic achievement to progress to the international final and a real honour for NKD Clothing to be recognised in this way.”
Julie Diver, National President of Scotland for the Junior Chamber International (JCI), said: “Scotland is a hive of creativity and this has been borne out by the sheer variety of applications we’ve had for these awards.
“Our winner Gill, is to be commended in particular for her vision, strong ethics and leadership in a now established business. By contrast, Isla’s business is still in its infancy, yet she has the hallmarks of a great entrepreneur with determination and creativity. Our congratulations must go to all six shortlisted nominees who made the judges job very difficult.”
Leading corporate clothing designer
NKD Clothing is already Scotland’s leading designer of bespoke corporate wear, with a burgeoning client list and order book.
It has won plaudits for transforming the appearance of staff with a host of blue chip companies, including the De Vere and Malmaison hotel groups.
The JCI CYEA was launched in 2005 and was designed specifically to recognise outstanding entrepreneurs between the ages of 18 and 40. Applicants are required to have started a new business using creativity in product development, service development, and in their approach to the market.
Existing business owners must have taken an active business and incorporated creativity to solve a problem, change a process or to create positive change in their business operations.
The Evening News ran a story about how Gill was following in the footsteps of entrepreneur Michelle Mone after reaching the Scottish final of the JCI Creative Young Entrepreneur Award.
NKD Clothing founder Gill – who successfully spearheaded a management buyout of the corporate clothing firm in 2005, since doubling the company’s profits to £1.3 million – beat off 16 high-profile applicants to become one of the six finalists. The JCI CYEA was launched in 2005 and was designed specifically to recognise outstanding entrepreneurs between the ages of 18 and 40.
The full coverage appeared in the Evening News and came following a media campaign by public relations experts Holyrood PR PR in Edinburgh.
The Daily Record said: “The founder of NKD Clothing was chosen by the Junior Chamber International after taking her business from start-up in 2005 to a £1,3 million turnover.”
A leading provider of news in the work wear and specialist clothing sector has reported on the latest business successes of award-winning Scottish-based company, NKD Clothing.
Now P&P Magazine has carried an extensive report on the contract win, which will see NKD Clothing supply elegant, high-quality uniforms to Fraser Suites venues in Edinburgh and Glasgow.
Dapper Depp Hands Scottish PR Success to Starstruck Clothing Boss
NKD Clothing celebrated coverage in The Networker section of Business 7 thanks to a PR campaign by Holyrood PR, PR in Scotland.
The leading business publication reported on NKD Clothing boss Gill Eastgate’s holiday meet with Hollywood star Johnny Depp.
The paper explained that Gill spotted the actor outside the Sheraton Towers hotel in Chicago, where he was attending the premier of gangster biopic Public Enemies.
The leading business woman then managed to capture his attention by calling out that she was from Scotland before taking the time to admire his suit.
Gill told Business 7: “His suit was beautifully cut and in a real fabric quality.
“I know it’s a bit sad but that’s what really caught my eye.”
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Scott Douglas is the co-founder of the multi award-winning Holyrood PR, renowned public relations agency in Edinburgh, Scotland.
As well as providing expert PR services in Scotland and the UK, the former journalist heads a team which offers a host of other professional media services.
Those include crisis management PR, photography for business PR, affordable business video, social media campaigns and strategic content planning and delivery for businesses of all sizes.
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