A Stack of PR in Scotland Headlines for Citylets

by Holyrood PR

Wednesday, July 28th, 2010

Valuable PR in Edinburgh for Citylets

Scottish PR photography Park Terrace Edinburgh Citylets property success

SCOTLAND’S top lettings portal Citylets has received another positive piece of coverage in the national press thanks to Scottish PR.

The Daily Record ran an article about the latest Citylets quarterly data report – which showed that Aberdeen was now the most expensive place to rent in Scotland.

The tabloid paper reported on how Edinburgh’s New Town had lost its position as Scotland’s most expensive rental area to Aberdeen’s West End. The report also showed that rent levels were increasing across the country as a result of frustrated first-time buyers choosing to rent rather than buy a home.

The coverage in the Daily Record was the result of a PR in Scotland strategy carried out for Citylets by Holyrood PR public relations in Edinburgh.


More Newspaper Scottish PR for Citylets’ Rental Hotspots

Citylets has celebrated another impressive piece of coverage in one of the country’s top national newspapers.

The Scotsman reported on how Citylets had revealed new stats showing where the 10 most expensive and least expensive areas to rent property were in Scotland.

The hotspots – which showed that Glasgow’s Park district was the top rental area in Scotland – were revealed after Citylets collated average rent levels across the country during the beginning of 2010. The lists of best and worst performing areas are now being including in Citylets’ quarterly data reports – which are the country’s only detailed and independent barometer of the rental market, based on over 50,000 annual lettings from more than 300 agents.

The article appeared in The Scotsman’s property section and was the result of a sustained campaign by Holyrood PR PR in Scotland.


BBC Headlines Bring New Scottish PR to Citylets

Scotland’s leading lettings portal Citylets has been celebrating after scooping another high profile piece of coverage on the BBC website.

Citylets was featured on the popular news site after revealing its latest quarterly data report stats, which showed that the rental market was continuing to thrive in Scotland.

The report, which covered the period from April-June 2010, showed that the average rent level in Scotland has risen, while properties were taking less time to let than the year before. Citylets’ analysts believe this is because many would-be first time buyers are currently unable to buy a property of their own, and are having to stay in the rental sector until the economic conditions improve.

The full coverage can be viewed on the BBC website and was the result of a sustained strategy by Holyrood PR PR in Edinburgh.


Valuable Scottish PR for Citylets’ Data Report

PR in Scotland PR photography Buckingham Terrace - Exterior Citylets

Citylets has been celebrating after winning new coverage in one of the country’s best-selling evening newspapers.

The Edinburgh Evening News reported on the latest Citylets quarterly data report, which showed how the rental market was performing across Scotland.

The report, which is based on stats gathered from all of Citylets’ listings during April-Jun 2010, showed that the rental market was continuing to blossom despite the economic downturn. The trend is believed to be the result of frustrated first-time buyers, who are choosing to stay in rented accommodation as they cannot buy a property of their own.

The full coverage can be viewed on the Scotsman website and was the result of a campaign carried out by Holyrood PR PR in Scotland.


Express Headlines Build New Scottish PR for Letting Experts

Citylets has celebrated another high profile piece of coverage in one of the country’s top selling newspapers.

The Scottish Daily Mail reported on states revealed in Citylets’ latest quarterly data report – which showed that Aberdeen was the most expensive place to rent in Scotland.

The paper explained how Aberdeen’s West End district had taken over the top spot in Scotland’s rent table; above Edinburgh’s New Town and Glasgow’s Park district. The report also explained that the country’s rental market was continuing to improve, as frustrated first time buyers were choosing to rent until the economy improves and they could afford to buy a property.

The coverage in the Scottish Daily Mail was the result of a sustained public relations in Scotland strategy by the Holyrood PR.


Hitwise Rating Lines Up Scottish PR for Citylets

Citylets has received another glowing piece of coverage in a daily newspaper.

The Edinburgh Evening News reported on the revelation that Citylets had been been crowned as the UK’s most popular residential lettings website – beating competition from some of the biggest portals in England and Wales.

The results were verified by competitive intelligence website Hitwise and revealed that Citylets had topped the standings for the past four months. Founder Thomas Ashdown said that the performance was especially pleasing, as Citylets only covered the rental market in Scotland and Northern Ireland.

The coverage in the Evening News was the result of a sustained PR in Scotland campaign carried out by the Holyrood PR.

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