Sales Advisor Brings Local Knowledge

by Emma Lourie

Tuesday, January 21st, 2020

Blair Dickson joins the CALA Homes (East) sales team, making him its youngest ever sales advisor.

Sales Advisor Brings Local Knowledge | Property PR

CALA’s latest recruit to its sales team, Blair Dickson, alongside Aaron Somerville of Penicuik Athletic (left to right).

AT JUST 28-years old, a local Sales Advisor has proven that passion pays as he is recruited by major premium homebuilder.

Blair Dickson, born and bred in Penicuik, is one of the youngest sales advisors to join the CALA Homes (East) team at local development, Belwood Oaks.

Following an impressive career in home design, Blair was recruited by CALA bosses to join the development as a sales advisor after they were blown away by his passion and dedication.

Blair now uses his invaluable local knowledge to help buyers looking to make a move to Belwood Oaks in his hometown of Penicuik.

Blair said: “I love working with people so when CALA offered me the chance to join their sales team, I jumped at the opportunity.

“I’m now building relationships with customers on a daily basis and playing a part in their journey towards buying a new home, which is something I am really passionate about.

“I can’t describe the feeling I get when one of my customers completes a purchase and I see their faces full of excitement and joy. Helping customers to find their dream home, in most cases their forever home, is incredibly rewarding.”

Blair’s previous job as a home design consultant involved styling interiors for clients. His initial interest in property sales sparked when he first set eyes on a CALA showhome and was inspired by the stunning property.

He said: “I have always been wowed and impressed by CALA showhomes. As a designer, they were my favourite developer to work on for clients and are actually the reason why I developed an interest in property in the first instance. It is a product that I really believe in and homes that I am proud to be selling, which is such an important part of the job for me.”

Blair has shown his appreciation for the design and style of CALA Homes properties, citing the exclusive Light and Space collection being one of his favourite features.

Philip Hogg, Sales and Marketing Director with CALA Homes (East), said: “When we first met Blair as a designer, he had gone above and beyond to impress the CALA team with mood boards and designs which he had clearly invested a lot of his time into – you could tell he was extremely passionate.

“We are delighted to have Blair as part of the Belwood Oaks sales team and can’t wait to see how he develops over the next few years. His local knowledge and love for the area is invaluable and something we always look for when considering candidates for a sales role at CALA.”

Blair added: “Penicuik offers buyers the best of both worlds as it benefits from the perks of city living while maintaining a relaxed country feel, making it an ideal location for commuters and families.

“The Pentland Hills are also situated on your doorstep, which is great for those who enjoy an active lifestyle or stroll in the fresh air.

“Whilst growing up in Penicuik, I have always felt a strong a sense of community, with huge support invested in our local football and rugby clubs, matches are always well attended.

“I have loved growing up in Penicuik, so I am ecstatic to begin my sales career in the area and hopefully I will soon purchase my own forever home here.”

Properties at Belwood Oaks start at £240,000 and include a range of three, four and five-bedroom family homes from CALA’s Light and Space collection.

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Emma Lourie is an Account Executive at Edinburgh Public Relations agency, Holyrood PR in Scotland

Emma Lourie

Account Executive, Emma Lourie, is a part of the award-winning PR agency, Holyrood PR - based in Edinburgh, Scotland.

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