Rick’s Giant Cocktail Shaker Makes a Splash in The Sun

by Holyrood PR

Monday, July 20th, 2009

Rick’s, Edinburgh’s original cocktail bar, celebrated PR success in The Sun newspaper.

The Sun explained that the Edinburgh bar had brought in a gigantic gallon shaker from New York, which is capable of holding up to eight pints of booze, and would be used to make specialist cocktails.

The introduction of the two-foot long shaker is one of the many exciting changes being made at Rick’s, situated in the Capital’s Frederick Street, which has just undergone a major refurbishment.

Rick’s team of expert barmen will fill the giant shaker with various alcohol and mixers before mixing it up and tipping it into a giant punchbowl where drinkers will be invited to scoop out drinks with tiny crystal glasses.

The Alamagoolum cocktail, personal favourite of U.S. banking legend J. P. Morgan, will be made with the shaker. The whole experience is known as the Ceremony of the Punchbowl and it’s the first time people in Scotland will be able to try out the drink extravaganza.

The full coverage appeared in The Sun and came as a result of a media campaign by the Holyrood Partnership, PR in Scotland.

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