Rick’s Giant Cocktail Shaker Earns More PR Coverage in Evening News

by Holyrood PR

Wednesday, July 15th, 2009

Ricks coverage in the Evening News courtesy of Holyrood PR PR in EdinburghEdinburgh’s original cocktail bar Rick’s has received a prestigious piece of coverage in Edinburgh’s evening newspaper after intorducing a massive new cocktail shaker for its customers.

The bar was featured in the Evening News after unveiling the enormous shaker, which can hold a gallon of booze and is the first of its kind in Scotland.

The introduction of the two-foot long shaker is one of the many exciting changes being made at Rick’s, on Frederick Street, which is about to undergo a major refurbishment. The origins of the shaker come from legendary bar Sloppy Joes in Havana – and Rick’s team of expert barmen will fill the giant shaker with various alcohol and mixers before mixing it up and tipping it into a giant punchbowl where drinkers will be invited to scoop out drinks with tiny crystal glasses.

The full coverage appeared in the Evening News and came as the result of a media campaign by Holyrood PR PR in Scotland.

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