Residents Memories Transformed Into Art

by Holyrood PR

Wednesday, January 30th, 2013

Edinburgh PR for Care and Housing Provider

Bield residents of Haugh Street Care Home were interviewed by artist Astrid Jaekel for her book, “We Used to Jive a Bit… I Couldn;t Do That Now”.”

The interviews took place over 3 months and  Isabella Crawford who has been a resident at Bield’s Stockbridge care home for over 13 years, said: “This experience has let me remember the good old days and how pretty Edinburgh used to be. I had not thought about my days spent on Portobello beach and the games we played for a long time so it was good fun going through my memories and having them illustrated. It was also great to see how my portrait turned out.”

Brian Logan, Chief Executive of Bield said: “As Scotland’s leading provider of housing, care and community services for older people we are dedicated to providing quality care which enhances and enriches lives. Our ‘Free to Be’ philosophy which is at the heart of what Bield is all about, allows older people who still have ambition and drive the freedom to do the things they love but which might otherwise be taken away without the right help and support.”

This coverage was secured in North Edinburgh News as part of a sustained PR campaign by Holyrood PR on behalf of Bield.


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