Award-winning PR experts help secure headline coverage for refurbished b-listed ex-school
OUR PR team helped CALA Homes Boroughmuir apartments achieve top of its class after telling the story of two happy couples who just moved into the newly restored Edinburgh landmark.
Originally Boroughmuir High School, the newly renovated apartments located in the heart of Bruntsfield feature elevating ceiling heights, innovate mezzanine levels and carefully retained original features.
Our team property PR team chatted with Mark and Leon who were first time buyers and Alison and Mark who were on the hunt to live in the heart of the city about their new dream apartments.
The team then drafted two press releases, incorporating why they choose Boroughmuir and their glowing experience so far.
Our property PR team issued the story to key media, achieving the following impressive results:
- 11 Items of coverage across online and social media
- 275,565 opportunities to see
- Features in What House?, The Edinburgh Reporter and Deadline News
Our press release captured key elements, highlighting Boroughmuir’s innovative design and carefully retained original features.
Hitting key property and regional outlets, CALA homes were put at the front of a host of potential househunters searching for their dream property. In addition, the story highlighted CALA’s top class sales consultants ‘who couldn’t have made the process easier’.
You can read Mark and Leon’s press release here.
You can read Alison and Mark’s press release here.
To learn more about CALA homes, visit here.
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