Restoration of one of South Edinburgh’s most famous buildings hits the headlines

CALA Homes Media Coverage

Restoration of one of South Edinburgh’s most famous buildings hits the headlines

CALA Homes Media Coverage

Property PR team share sneak peek of CALA at Newington Residences

Property PR Photography, Success Post Newington Residences

When construction work started on the transformation of one of South Edinburgh’s most historic buildings, our property PR experts made sure to shout the news from the rooftops.

The Royal Blind School and Braille Press is in the process of being sensitively restored by CALA Homes (East). The refurbishment will see the C-listed building being converted into a selection of 21 apartments, with an additional 27 townhouses being constructed within its grounds.

Our team brought the story to life by sharing brand new visuals of how the project will look and ensuring no detail was spared.

We sent our release to key outlets, highlighting the significance of the development and its offering to potential buyers.

The results were clear:

  • 21 Items of coverage
  • 366, 205 opportunities to see
  • Featured in the Edinburgh Reporter, Edinburgh Live and Scottish Housing News

Our team helped the story reach more than 360,000 people through targeting key regional and property press – generating valuable coverage ahead of the development’s official launch.

To read the original press release click here.

To learn more about CALA Homes (East) click here; https://www.cala.co.uk/homes-for-sale/scotland/east-of-scotland/

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