On the money: professional services PR team deliver big numbers in the media

Core-Asset Consulting Media Coverage

New financial services report hits the headlines thanks to professional services PR team

professional services PR photography of Core Asset Salary Guide graphic

A new report by Core-Asset Consulting, providing an in depth look into Scotland’s financial services sector, reached multiple media titles across a broad range of sectors with help from our professional services PR experts.

Our team was on hand to tell the story of it’s seventh annual ‘Industry Trends and Salary Guide,’ which is a forensic review of salary levels and also a gauge of market sentiment, activity and the themes that are impacting financial services north of the border.

Through speaking with expert consultants at Core Asset and our own in-depth analysis of the 30+ page report, we were able to irk out some newsworthy key points to grab the attention of the media. 

We delivered the following highlights:

  • 29 items of coverage reaching an estimated 1,035,434 people
  • Strong national and regional media coverage: The Scotsman, Edinburgh Evening News, and MSN UK
  • Business media coverage in International Investment, Scottish Business News and The Global Recruiter
  • A raft of financial services media, including Scottish Financial Review, Recruitment News UK, and Pantheon Resourcing Ltd
  • 86 trackable links to the Salary Guide download page

Read the original press release here:

Scotland’s finance sector at crossroads amid candidate crisis and rising salaries

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