PR Scotland Success for Swap the House With Coverage in The Journal

by Holyrood PR

Wednesday, March 24th, 2010

journal onlineLaw Society members magazine website, The Journal Online, has featured an article on Swap the House showing how the housing exchange service complements solicitor and estate agent work and has the potential to stimulate the property market.

Based on a scheme launched in the U.S, Swap the House appeals to home owners who are frustrated with the current property market and provides them with a new method of selling their homes.  It offers a fast, cheap and effective way of moving house.  Martin Walker, founder of Swap the House, quotes in the article; ‘Home exchanging has become very popular in the United States but is still a relatively new concept in the UK.   However, the challenging conditions being faced by many sellers means that it is the perfect time to launch Swap the House’

He also stresses that the service is not intended to replace the service that solicitors and estate agents already provide, but rather the service complements their work, encouraging transactions and stimulating the property market.  He wants ‘sellers or those looking to sell to ask their estate agent to list their home on Swap the House’

The full article can be read at The Journal Online and was secured thanks to a successful PR campaign carried out by public relations agency The Holyrood Partnership.

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