Don’t Let the Winter Weather Batter Down On Your Business
Wednesday, January 16th, 2013
on behalf of 0 Point One
International PR for Holyrood PR clients
JANUARY has proved to be a month of success for Holyrood PR’s clients shown by the media success thanks to PR experts.
The Gateway Restaurant at the Royal Botanic Garden Edinburgh (RBGE) has earned a prestigious listing thanks to the bespoke and innovative service provided by Sodexo Prestige.
Fife based organisation Dunfermline Delivers has been vocal in its support of the Carnegie College moving into the city centre, gaining it successful PR coverage.
Bield residents of Haugh Street Care Home were interviewed by artist Astrid Jaekel for her book, “We Used to Jive a Bit… I Couldn;t Do That Now”.”
Scenes of families and friends gathered round a piano to enjoy a sing-song rings true for a care home in Selkirk thanks to an unusual legacy. Bessie Inglis, who was a resident at Bield’s Mungo Park Court, chose to leave the piano in her will giving other residents the pleasure of being able to continue playing and singing along to it.
Successful coverage was found in the highly circulated this month for Meridian Salmon Group. The coverage was spread over four pages where the content was based on an analysis on whether salmon fishing in Scotland was a good or bad thing.
Pioneering research work carried out by 0 Point One which could benefit multiple sclerosis sufferers has been featured in one of Scotland’s biggest Sunday papers.
The coverage highlights from these stories is:
- 9 successful items of coverage
- Valuable national coverage in, The Daily Express, The Herald Magazine and The Sunday Post
- Regional coverage in widely-read publications, Dunfermline and West Fife Today and North Edinburgh News
- Trade coverage in, Global Banking and Business Online, The Good Food Guide, Braemore Property Management and Raeside and Chisholm
Sodexo Prestige in Scotland is the dedicated Scottish catering services division of Sodexo Prestige, with its Head Office based in South Queensferry. It provides the highest level of catering and hospitality services to some of the leading venues and events in Scotland, while continually pushing the boundaries of innovation.
Dunfermline Deliver’s recent campaigns have focused on revitalising the city centre, and have included the hugely successful Bruce Festival, one of Fife’s best free events, the Dunfermline Fireworks, Dunfermline Winter Festival and Dunfermline Live.
The full coverage was secured thanks to an ongoing PR campaign with Holyrood PR.
Brian Logan, Chief Executive of Bield said: “As Scotland’s leading provider of housing, care and community services for older people we are dedicated to providing quality care which enhances and enriches lives. Our ‘Free to Be’ philosophy which is at the heart of what Bield is all about, allows older people who still have ambition and drive the freedom to do the things they love but which might otherwise be taken away without the right help and support.”
Meridian Salmon Group, in support of salmon fishing, make good points on why the salmon farming industry is a hugely valuable part of the Scottish economy. Other points stressed were that many of the staff on board have become fish farmers from a very young age and have made a career out of it and it is also great for the local communities.
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