The Edinburgh Children's Hospital Charity exists to transform the experience of children and young people in hospital so they can be a child first and a patient second. It ensures a positive public profile by working with charity PR experts at Holyrood PR.
This work is possible through the generous charitable support which the public give ECHC each year. By working with a public relations agency to help tell those success stories to the world, the charity enjoys a positive profile which helps keep donations coming in.