“Perfect Match” opens the door for buyers looking to secure their dream home in 2020

by Chris Fairbairn

Friday, December 27th, 2019

Image showing large detached homes at Ravelrig Heights by CALA Homes (East)

A MAJOR homebuilder has launched an initiative to take personal service to the next level – and make purchasing a new home as smooth and tailored as possible. 

Available across 11 developments in the East of Scotland, “Perfect Match” will see CALA Homes (East) help buyers ensure a move to the perfect location and home can be achieved by removing hurdles with tailor-made incentives.

This could include everything from the builder offering generous LBTT contributions, the convenience of its part-exchange service, guaranteed buyer for your current home or helping with legal or moving fees through its assisted move services.

It comes at a time when the developer boasts its most diverse range of homes, prices and availability throughout the east of Scotland, ranging from stylish Edinburgh apartments to vast five-bedroom “forever” family homes in key commuter locations in Edinburgh, Midlothian and East Lothian, with prices from £185,000 to £1,750,000.

Philip Hogg, Sales and Marketing Director at CALA Homes (East), said: “We want to reflect that buying a home is a monumental, deeply personal transaction.

“Every move is unique – and we all are looking for different things or face different hurdles and challenges in securing that dream home.

“That’s why we have created the Perfect Match to provide buyers with a tailor-made package to make sure the move brings excitement and not stress.”

The Perfect Match is applicable across a diverse range of developments and house styles all of which boast high specification and spacious layouts as standard. Each of the 11 developments included in the promotion offer a variety of options for buyers to choose from, whether they are looking for a quick move, or a move later in the year.

Philip added: “We’ve never had quite as wide a range of properties – and therefore never been better placed to offer such an individual service.

“We’re excited by what we can offer homebuyers in 2020 and look forward to matching buyers with their perfect home.”

As showcased through this initiative CALA provides a high quality of personal and tailor-made service for purchasers.

The featured “Perfect Match” developments are:


The team at Holyrood PR are always on hand to help your business tell its stories to the world. Get in touch with us today by calling us on 0131 561 2244 or by filling in the contact form below:

Your Name (required)

Your Email (required)


Your Message

Chris Fairbairn of Scottish public relations agency, Holyrood PR in Edinburgh

Chris Fairbairn

Chris Fairbairn is an Account Director with award-winning public relations agency Holyrood PR. He is part of an expert PR team delivering PR services to a wide range of clients from headquarters in Edinburgh, Scotland.

View Chris's Profile

Related Posts

So how can we help?

Make an impact with PR photography

Make an impact with PR photography

Find out more

Every story can be told better with pictures. Discover our affordable, high-impact photo packages.

Meet the team

Meet the team

Our people

Meet the people who make Holyrood PR what it is, and get an insight into what makes them tick

Benefit from business video

Benefit from business video


Find out how affordable video can bring a host of benefits to your business.

If you have any comments or questions, please contact us.


Keep ahead of your opposition by getting the free tips, insights and secrets we share for businesses. Straight to your inbox, every month.
Email address
First Name
Last Name