Norfolkline Set Sail for Scotland PR With Press Coverage
Friday, July 23rd, 2010
on behalf of DFDS Norfolkline
Norfolkline has been featured on the front page of newspaper which covers the region where the ferry sails from.
The Dundee Courier and Advertiser – a daily newspaper covering the Fife area – gave the first anniversary celebrations a front page spread.
Not only did the newspaper give the story a splash but it also printed a picture of the captain leading the anniversary event.
As Scotland’s only direct sea link to Europe, Norfolkline marked their first birthday with a landmark sailing helmed by the captain who missed out on the maiden sailing.
Captain Antonio Arbilli was due to sail the first ever ferry but suffered a heart blockage minutes before setting leaving Zeebrugge in Belgium. But a year later he was able to take his rightful position on the boat and set sail with ease.
The Scottish Viking sails three times a week from both ports and with onboard facilities that include a restaurant, bar, cinema and children’s play area, there are plenty opportunities for passengers of all ages to sit back, enjoy the journey and arrive in Europe refreshed and relaxed.
Passengers travelling with a car can easily head to any destination on mainland Europe. The port of Zeebrugge is just 10 km from the beautiful city of Bruges and provides easy access to the European motorway Network allowing passengers to continue their journey to France, Holland, Germany, Italy and further afield.
The full article can be found on the Dundee Courier and Advertiser website and the coverage was secured as part of an ongoing PR campaign carried out the Holyrood Partnership.