NO HORSING AROUND – CARE PR SUCCESS FOR BIELD
Wednesday, July 19th, 2017
on behalf of Bield Housing And Care
Our Care PR Experts Help To Ensure Ponies Visit To Care Home Gets Heart-Warming Coverage it Deserves
TWO adorable Shetland ponies visited residents at a care home in Fife, providing a refreshing story for both local papers and care news.
The residents at Bield’s Grants Bank loved meeting the miniature horses, Apple Jack and Wilson, who they could stroke and cuddle for the day. The experience offers therapeutic benefits to a whole host of conditions such as poor mobility and co-ordination, anxiety and dementia.
Events like this epitomise Bield’s ‘Free to be’ promise that supports their tenants, residents and service users in making their own choices and being free to live as independently as possible.
Our aim is to ensure that we share the stories of our clients in the most positive way, and this is of tremendous importance to us. We composed a press release to let people know about the wonderful work Bield are doing to create a positive social environment in their developments.
- Newspaper and online coverage creating 37,000 opportunities to see
- The story appeared in the Dunfermline Press creating key coverage in the local area and reaching over 10,000 readers
- A piece in trusted trade title Scottish Housing News
- The piece also features in The OT Magazine online and the Scottish Federation of Housing Associations website
- Care coverage in digital news services including the Care Industry News and Caring UK
Seeking help with your Care PR?
Find out more by calling us on 0131 561 2244 or by taking a few seconds to complete the simple form, below, and we’ll get straight back to you:
Cat Timoney launched her career as a communications professional with award-winning public relations agency, Holyrood PR in Scotland. She works from the offices of Holyrood PR in EdinburghView Cat's Profile
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