by Katie Hogg

Wednesday, December 13th, 2017

Targeted press for Melville Crescent development for sale through Gilson Gray Property Services ensures Property PR successAN architectural gem in Edinburgh’s West End has been sensitively restored to offer discerning homebuyers a rare opportunity.

As part of the city’s renowned Georgian New Town, 5 Melville Crescent, is a development with a rich history to match its enviable setting.

With prices for the apartments starting at offers over £535,000, we carefully targeted a press roll-out to put the luxurious development in front of key demographic readers.

Highlights of our campaign included:

  • Front page coverage in The Scotsman’s coveted Real Homes supplement
  • Digital coverage on Scottish Field’s website
  • A hit on the  Edinburgh Evening News’ website
  • Featured on The Scotsman’s website
  • Overall, the coverage created a reached a potential audience of  328,077 people 

Our careful consideration of the stunning 5 Melville Crescent enabled our client, Gilson Gray to get in front of key potential clients. Click here if you would like to read our original press release.

Could your business benefit from this kind of outstanding Property PR success?

If you’d like to learn how our storytelling skills could help your business, simply get in touch on 0131 561 2244 or by using the handy form below:

Your Name (required)

Your Email (required)


Your Message

Katie Hogg is part of the PR team at Holyrood PR in Scotland

Katie Hogg

Katie Hogg is part of the award-winning PR team at Holyrood PR. She is also a former journalist, most notably with luxury lifestyle magazine, Scottish Field

View Katie's Profile

Related Posts

So how can we help?

Benefit from business video

Benefit from business video


Find out how affordable video can bring a host of benefits to your business.

If you have any comments or questions, please contact us.


Keep ahead of your opposition by getting the free tips, insights and secrets we share for businesses. Straight to your inbox, every month.
Email address
First Name
Last Name