Maximise the mailbox with your messages in an email newsletter
Friday, December 19th, 2014
Does your PR agency put you into the inbox of thousands of potential clients?
It’s the perfect time for businesses to reboot, restore and revitalise, including your public relations efforts. Our series of posts offer an at-a-glance guide to added value services, to help you find the ideal PR agency, or benchmark your existing PR service.
WHILE businesses have a huge range of promotional tools at their disposal, it’s amazing how few of them maximise the mailbox. This PR agency can help.
The residential mailbox has been superseded, Email remains one of the most powerful ways to get your important messages in front of customers and to convince them to buy your product or service.
Whether or not you have your own email database, as a client of Holyrood PR you’d see your successes and positive stories shared with thousands of media and business influencers who subscribe to our popular weekly PR newsletter.
Think about that – it means we link our success directly to your success. What better way to constantly remind and reassure our clients that we are constantly striving to deliver for them?
The people on our mailing list are those we’d like to do business with – the people we want to impress. So imagine how much of an incentive that is for us to keep achieving brilliant results for our existing clients.
Every PR agency is in the business of getting you media coverage. Many will amplify those results via social media – and we have one of the best-established social networks in Scottish public relations.
However, if you are looking at your existing PR provider or considering PR for the first time, be sure to ask what additional value they offer.
For example, at Holyrood PR we go a lot further by including all of your results and successes in a dedicated online hub, which delivers a great chunk of Google love to your website. Then we include your successes in our regular video updates, which earns YouTube value and which you can share with staff, clients and potential customers.
But the icing on the cake for clients is to know your successes and positive stories are being shared with thousands of Scottish newsletter subscribers to boot.
But it takes a different calibre of agency to offer value-added PR services like this. In fact, we are the ONLY PR agency in Scotland offering all of these perks – and they come at no extra cost to you.
It’s all part of the outstanding service we offer to every client of Holyrood PR.
Don’t forget to check out our other guides on how to reboot, restore and revitalise your business with PR services
Find out how our expert PR services could benefit your business
If you think our services could be beneficial to your business or if you’d like us to produce a PR newsletter that will convert into real business for you, don’t hesitate to contact us on 0131 561 2244 or fill in the form below and we will get right back to you
Scott Douglas is the co-founder of the multi award-winning Holyrood Partnership, renowned public relations agency in Edinburgh, Scotland.
As well as providing expert PR services in Scotland and the UK, the former journalist heads a team which offers a host of other professional media services.
Those include crisis management PR, photography for business PR, affordable business video, social media campaigns and strategic content planning and delivery for businesses of all sizes.
So how can we help?
If you have any comments or questions, please contact us.