Luxury Property Developer Exceeds Expectations With Modest Range

by Ainsley Piggott

Wednesday, April 27th, 2016

THE MOORING - RESIDENTIAL DEVELOPMENT - RATHO

CALA Homes’ most modest house is exceeding sales expectations in the East as property hunters snap up the golden opportunity to take a step onto the luxury property ladder, without the premium price tag.

CALA has surpassed sales predictions after selling 23 Arthurs, from its Signature Range, across the East of Scotland in just 10 months and securing an impressive £7,135,000 in total sales.

The Arthur is a versatile property that suits the needs of young and starter families as well as first-time buyers and downsizers alike. It remains full of charm and space across two floors and with the exceptional price, house hunters can live the desirable lifestyle without having to compromise on space or quality.

CALA Homes has 91 Arthurs stretched across the East available at six of its active sites, which offer a range of living qualities including a rural family setting at Murieston Gait in Livingston, a serene seaside experience at Priory Meadow in North Berwick and the ideal setting for the outdoors type, yet with an easy city centre commute at Dalmeny Park – to name but a few.

Stala Thomson, Sales Manager at CALA Homes (East), believes the Arthur properties provide the perfect balance between value for money and luxury design and revealed how popular they have been across various developments.

She said: “There has been huge demand for our three bedroom Arthur homes across our developments in the East of Scotland.

“They have everything buyers expect from CALA in terms of location, proportion and quality, all at a price which also delivers exceptional value.

“We have a number of clients who have stayed with us through their lifetime, part exchanging along the way to allow them to upgrade and downsize as they wish, therefore the Arthurs represent a great way for house hunters to take that all important first step onto the luxury property ladder.

“The Arthurs are perfectly formed with plenty of space for entertaining. All of this means they are also a real hit with young couples and also with downsizers. There is certainly no compromise to buyers.”

With a large formal lounge and a more laid back style of kitchen/dining area, there is enough space for every social occasion, particularly for those looking to cook and entertain guests and enjoy the airy, light filled home.

Meanwhile, upstairs, from the galleried landing, the Arthur offers a family bathroom complete with a luxurious bath and separate shower, a spacious master bedroom with en suite shower room and double fitted wardrobes, a second bedroom which also features fitted wardrobes and a third bedroom which could be used as a study for those working from home.

CALA Homes’ Signature Range Arthurs will feature across various developments in the East, and are currently available to reserve at its North Berwick development Priory Meadow as well as Edinburgh development Liberton Grange, just four miles from the city centre.

For further information or to register your interest at one of the East developments, call 01324 600 000 or visit the official website https://www.cala.co.uk/homes-for-sale

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Ainsley Piggott of Scottish public relations agency, Holyrood PR in Edinburgh

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Ainsley Piggott joined award winning Holyrood PR in Scotland with three years industry knowledge behind her having previously worked on well known consumer PR accounts such as Asda, Greggs and DFS

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