Big-hitting appointment grasps the attention of press
PRE-EMINENT SCOTTISH legal firm, Simpson & Marwick, launched their new family law department with a bang – thanks to Legal PR experts.
The division, headed up by top family lawyer David Coutts, created a stir among the legal and business press, with highlights including:
- Features in Scottish Legal News, The Journal, and The Legal Matters Scotland Newsletter
- Business features in Insider, Daily Business News
- Several newsletter features direct to thousands of inboxes
- A national feature in The Herald
- A local feature in Galloway News
- 21 distinct items of coverage
- More than 177,000 opportunities to see
We interviewed David to find out about his background, delving deep into his backstory to craft a detailed release which would capture the attention of our key targets: legal and business press.
As always, with our nose for a well-rounded story, we sussed out key nuggets of information to package our release for a range of press, with where he grew up giving us a fresh angle for coverage in local title Galloway News.
We included some additional strong quotes from Simpson & Marwick Chief Executive Rob Aberdein, and Chairman of Simpson & Marwick Property Richard Loudon, to elevate the release and make it even stronger.
Based in Edinburgh, David will offer legal services to clients across the country.
Simpson & Marwick is the legal brand of professional services firm Moray Group, which recently launched a new legal firm in Aberdeen, Esson & Aberdein. Earlier this year, it also acquired volume conveyancing and debt recovery specialist, Alston Law in Glasgow.
Thinking of shouting about a new appointment? Our Legal PR experts can help put your business on the map.
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