PITCH PERFECT

by Scott Douglas

Wednesday, February 11th, 2004

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Legal PR experts help tell dynamic legal firm’s sponsorship of youth team

Legal PR photography of Aberdour FC's 15s squad, kit sponsored by The PSM Law Group

LEADING Fife firm The PSM Law group have scored with a local youth football team.

The Dunfermline-based company have agreed to become official kit sponsors of Aberdour FC’s 15s squad.

The team, which was formed three years ago, play in the Association of Fife’s Youth Football Club’s Fifteen League and currently sit in 10th position.

Bob Hutcheson, Aberdour FC 15’s coach, said: “Although we are a newer team the players have improved their game after getting access to the excellent pitch and facilities at Hawkcraig Park in Aberdour.

“As a team we enjoy success over our equals in the league but find it challenging against the teams who have been established for 10 years or more.

“Last season we made it to the semi-finals of the Fife Cup which was a tremendous achievement for the team.  Forthcoming games see us up against tough competition, but if we continue to work together then I am sure we will succeed.”

Legal PR photography of Aberdour FC's 15s squad, kit sponsored by The PSM Law Group

Angela McFarlane, a partner at the PSM Law Group, said that the team were delighted with their new kit.

She said: “We decided to sponsor Aberdour FC as they are a local team who have shown dedication and commitment both off and on the pitch.”

The Aberdour FC boys take on Broomhall FC this weekend (Feb 15) at Hawkcraig Park, Aberdour.

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Scott Douglas, of public relations agency Holyrood PR in Scotland

Scott Douglas

Scott Douglas is the co-founder of the multi award-winning Holyrood Partnership, renowned public relations agency in Edinburgh, Scotland.
As well as providing expert PR services in Scotland and the UK, the former journalist heads a team which offers a host of other professional media services.
Those include crisis management PR, photography for business PR, affordable business video, social media campaigns and strategic content planning and delivery for businesses of all sizes.

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