How this Scottish PR agency motored ahead of the rest with excellent coverage

JERBA Campervans reported its most successful year on record – coinciding with the first anniversary of its move to become 100% employee owned.

The firm, which specialises in luxury conversions of the Volkswagen T6 model, saw its turnover rise from £2.2m in 2017 to £2.7m in 2018, making it the most successful year since the company’s humble beginnings in 2005.

After becoming employee owned in January 2018, Jerba also reported that it has seen a positive knock-on effect on its productivity, which has increased by 12%.

We shared this positive business story with the press and reached an impressive 330,288 people. Some of the other highlights included:

• Features in national newspapers, The Scotsman and The National – and online equivalents
• Regional hit in Edinburgh Evening News
• All-important business coverage on High Growth Scotland online, Daily Business Magazine online and Insider.co.uk
• A mixture of online, print, business, national and regional coverage

Highlighting successful business stories and telling them to the right people can help to put SMEs like Jerba Campervans into the spotlight.

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