Improved Patient Care Earns Coverage in Popular Scottish Publication

by Heather Peebles

Sunday, March 23rd, 2014

The Scotsman Borders General Hospital CoverageA group of Critical Care Outreach nurse specialists at Borders General Hospital earned headlines after achieving one of the lowest mortality rates in patient care.

The dramatic reduction in patient care is another endorsement of the work of the Scottish Patient Safety Programme (SPSP), a ground-breaking initiative lead by Healthcare Improvement Scotland, which ensures that every patient in NHS Scotland receives the best possible patient care.

The story grabbed headlines in The Scotsman, with a total readership of over 120,000, as well as gaining coverage on the Scotsman Online. The full coverage can be read by visiting The Scotsman Online website.

The coverage showcased the hard work of all members of the Critical Care Outreach team and generated very positive buzz for Borders General Hospital as well as for the SPSP programme by Healthcare Improvement Scotland. Scotsman online coverage

The coverage was achieved as part of an ongoing PR campaign by Holyrood PR – the full story is in the original press release. 

If you are interested in this kind of media coverage for your business, contact us to for more information.


Private: Heather Peebles

Based as a PR in Edinburgh, Heather Peebles is a highly-valued member of the team at Holyrood PR. Her work with the Scottish public relations consultancy sees her advising clients in healthcare, construction, renewables and logistics. As well as delivering numerous successful PR campaigns, she is also experienced in crisis PR and reputation management.

View Private:'s Profile

Related Posts

So how can we help?

Benefit from business video

Benefit from business video


Find out how affordable video can bring a host of benefits to your business.

Meet the team

Meet the team

Our people

Meet the people who make Holyrood PR what it is, and get an insight into what makes them tick

Make an impact with PR photography

Make an impact with PR photography

Find out more

Every story can be told better with pictures. Discover our affordable, high-impact photo packages.

If you have any comments or questions, please contact us.


Keep ahead of your opposition by getting the free tips, insights and secrets we share for businesses. Straight to your inbox, every month.
Email address
First Name
Last Name