Getting the New Year party started with help of powerful hospitality PR
Hospitality PR experts conceived this photocall with jockey Leanne Ferguson and thoroughbred horse Takahiro to promote the raceday bus service being laid on by bosses at Musselburgh Racecourse for its New Year’s Day meeting. The special First Foot double decker buses will carry savvy revellers of all ages to and from the Totepool New Year’s Day Race Meeting, one of the highlights of the Scottish racing calendar.
Jockey Leanne Ferguson and thoroughbred horse Takahiro promote the raceday bus service being laid on by Musselburgh Racecourse for its New Year’s Day meeting. The special First Foot double decker buses will carry savvy revellers to and from the New Year’s Day even t one of the highlights of the Scottish racing calendar. The clock is to signify both the deadline for booking tickets – and the countdown to the bells. This inventive photoshoot was conceived and delivered by the creative hospitality PR experts at Scottish public relations agency, Holyrood PR.
Jockey Leanne Ferguson and thoroughbred horse Takahiro promote the raceday bus service being laid on by Musselburgh Racecourse for its New Year’s Day meeting. The special First Foot double decker buses will carry savvy revellers to and from the New Year’s Day even t one of the highlights of the Scottish racing calendar. The clock is to signify both the deadline for booking tickets – and the countdown to the bells. This inventive photoshoot was conceived and delivered by the creative hospitality PR experts at Scottish public relations agency, Holyrood PR.
Jockey Leanne Ferguson promotes the raceday bus service being laid on by Musselburgh Racecourse for its New Year’s Day meeting. The special First Foot double decker buses will carry savvy revellers to and from the New Year’s Day even t one of the highlights of the Scottish racing calendar. This inventive photoshoot was conceived and delivered by the creative transport PR experts at Scottish public relations agency, Holyrood PR.
Hospitality PR experts conceived this photocall with jockey Leanne Ferguson and thoroughbred horse Takahiro to promote the raceday bus service being laid on by bosses at Musselburgh Racecourse for its New Year’s Day meeting. The special First Foot double decker buses will carry savvy revellers of all ages to and from the Totepool New Year’s Day Race Meeting, one of the highlights of the Scottish racing calendar.
Jockey Leanne Ferguson and thoroughbred horse Takahiro promote the raceday bus service being laid on by Musselburgh Racecourse for its New Year’s Day meeting. The special First Foot double decker buses will carry savvy revellers to and from the New Year’s Day even t one of the highlights of the Scottish racing calendar. The clock is to signify both the deadline for booking tickets – and the countdown to the bells. This inventive photoshoot was conceived and delivered by the creative hospitality PR experts at Scottish public relations agency, Holyrood PR.
Jockey Leanne Ferguson and thoroughbred horse Takahiro promote the raceday bus service being laid on by Musselburgh Racecourse for its New Year’s Day meeting. The special First Foot double decker buses will carry savvy revellers to and from the New Year’s Day even t one of the highlights of the Scottish racing calendar. The golden envelopes were used to showcase the value of the sought after tickets. This inventive photoshoot was conceived and delivered by the creative hospitality PR experts at Scottish public relations agency, Holyrood PR.
Jockey Leanne Ferguson and thoroughbred horse Takahiro promote the raceday bus service being laid on by Musselburgh Racecourse for its New Year’s Day meeting. The special First Foot double decker buses will carry savvy revellers to and from the New Year’s Day even t one of the highlights of the Scottish racing calendar. The golden envelopes were used to showcase the value of the sought after tickets. This inventive photoshoot was conceived and delivered by the creative transport PR experts at Scottish public relations agency, Holyrood PR.
Jockey Leanne Ferguson and thoroughbred horse Takahiro promote the raceday bus service being laid on by Musselburgh Racecourse for its New Year’s Day meeting. The special First Foot double decker buses will carry savvy revellers to and from the New Year’s Day even t one of the highlights of the Scottish racing calendar. The clock is to signify both the deadline for booking tickets – and the countdown to the bells. This inventive photoshoot was conceived and delivered by the creative hospitality PR experts at Scottish public relations agency, Holyrood PR.
Jockey Leanne Ferguson marks the date on her calendar to promote the raceday bus service being laid on by Musselburgh Racecourse for its New Year’s Day meeting. The special First Foot double decker buses will carry savvy revellers to and from the New Year’s Day even t one of the highlights of the Scottish racing calendar. This inventive photoshoot was conceived and delivered by the creative hospitality PR experts at Scottish public relations agency, Holyrood PR.
WHEN dedicated fun lovers were being offered the chance to party into the New Year in style at Musselburgh Racecourse, we came up with PR photography to help tell the story in suitably colourful style.
The annual January 1 event at Musselburgh Racecourse is an ideal way to carry the Hogmanay party atmosphere through to the first day of the New Year. And to make sure everyone could continue the festivities without having to worry about taking the car, a dedicated bus service was laid on.
That’s when our creative public relations experts at Holyrood PR stunted a vibrant set of photos to be sent across the Scottish media with our press release.To usher in 2016 revellers were urged to make sure they booked their places, with the 5-star attraction offering special First Foot surprises to the first 200 guests.
All visitors had the chance to purchase mulled cider and a traditional haggis roll to enjoy in the New Year’s Day heated marquee.

Read more about what Musselburgh Racecourse planned for New Year’s Day in our original media release, showcasing how our hospitality PR experts can make the most of every business story
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