Property PR experts snap CALA Homes (East) cook along with Tom Kitchin at its Boroughmuir development.

Michelin starred Chef meets five-star kitchen

CALA Homes

Michelin starred Chef meets five-star kitchen

CALA Homes

Property PR photography snaps mouth-watering cook along at CALA’s Boroughmuir

THE ALL STAR team of a Michelin Star Chef and a renowned property developer joined forces for a live cook along, captured by expert PR photography.

With a live cook along on the horizon, our team of property PR experts organised photographs to snap the sizzling collaboration CALA Homes (East) and Masterchef regular, Tom Kitchin.

In celebration of Edinburgh’s hospitality industry coming back to life, the cook along highlighted the best of Scottish produce, with a dish cooked live from one of CALA’s most well-known developments in the city, Boroughmuir.

To announce the cook along and share across social, we needed top-class images of Chef Kitchin in a CALA kitchen. We helped plan, coordinate and delivered a set of press-worthy photos of Tom at CALA’s Waterfront Plaza development in Leith (right beside his restaurant).

On the day of the live cook along, we organised shots of Chef Kitchin before, during and after, to showcase the mouthwatering home cooked meal (and showstopping surroundings of Boroughmuir’s showhome).

CALA offers buyers a range of homes and apartments across its three Edinburgh developments; Boroughmuir, in the heart of Bruntsfield, Waterfront Plaza in Leith, and The Crescent, located near Haymarket.

Find out how our property PR experts delivered 30 pieces of coverage and created 1.9m opportunities to see here.

You can read the original release here and the follow up here.

Photography by: Ian Georgeson.

Cookalong video and stills by: Lewis Notarangelo.

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