venue celebrates milestone with prime national coverage

Hotel PR experts secure national coverage celebrating anniversary milestone

Hotel PR photography,15th anniversary success post graphic

WHEN a hospitality organisation celebrates its 15^th anniversary of operating, Hotel PR experts at Holyrood PR know how to hit the media’s sweet spot to achieve extensive coverage.

15 years ago, the commercial arm of the Royal College of Surgeons of Edinburgh (RCSEd), Surgeons Quarter opened and at the same time Ten Hill Place hotel was launched in its central Edinburgh location.

The venue has welcomed 2 million individuals from around the world. Surgeons Quarter has hosted over 1.2 million delegates and event goers over the last 15 years with Ten Hill Place welcoming an additional 850k guests for overnight stays.

Impressive results from the roll out includes:

487,569 opportunities to see across print, online, newsletters and social media
12 items of coverage across national, regional and trade titles
Key Features in: The Scotsman, Edinburgh Chamber of Commerce and Business Mondays

Our expert Hotel PR team got in touch with Scott Mitchell, Managing Director at Surgeons Quarter to find out more about the future hopes and his reflections on the past 15 years. While also speaking with two of the longest serving members of staff.

Securing coverage in a host of publications to celebrate this milestone puts Surgeons Quarter in front of new and existing customers, while highlighting the services it offers and the USP’s standing it apart from others within the industry.

The team at Holyrood PR were delighted to play a small part in celebrating the anniversary and recognising the important milestone of welcoming 2 million guests.

Find the full release here.