A leading property rental expert has revealed how Edinburgh’s booming student market has helped keep rents steady in certain quarters.

Braemore Property Management handles 850 properties in the Scottish capital, worth £250 million.

Now its report into the city’s healthy student sector has earned the property rental expert coverage in Edinburgh’s main paper, the Evening News, which has more than 150,000 readers a day.

The coverage in Braemore’s crucial target market area is the latest positive coverage for the rental firm, which has built an impressive reputation over more than 20 years on the property scene.

Experts with the firm say the demand for student property is as high as ever, so traditional student flats are holding their rental value, while landlords elsewhere face cutting rental charges.

The full article can be read at the Evening News online – and the coverage is the latest positive headline as a result of Braemore Property Management’s media strategy.

Scottish public relations agency Holyrood PR handles PR in Edinburgh and PR in Scotland for the rental giant