Good Egg Drivers Steered In Right Direction Thanks To Edinburgh PR Agency

by Alicia Simpson

Monday, June 22nd, 2015

Trusted Good Egg Drivers Site is given full body makeover

Good Egg road safety initiative uses the PR services of Holyrood PR to promote its work, involving young racing driver, Christie DoranGood Egg Drivers, a vital free resource which has helped thousands of budding motorists go through and earn their driving licences then steer clear of trouble, has gained significant media hype in Edinburgh.

Thanks to our Edinburgh PR agency, the respected Good Egg Drivers initiative received significant attention after announcing it had overhauled its online resources for L-Plate drivers and anxious parents, making it even easier to get helpful advice on earning a driving permit – then keeping it.

The revamp of the Good Egg Drivers resource is the latest element of a £500,000 investment in the campaign since it was created four years ago. EEN Crop Blur

Good Egg Safety is headquartered in Edinburgh, Scotland and its Good Egg Drivers campaign, aimed at 17-year-olds, has been a success across the UK. It is endorsed by respected road safety professionals Road Safety GB, RoadSafe, Brake and by the major car dealership Arnold Clark motor group, as well as by Scottish Sun Rookie Racer, Christie Doran.

Read the original press release for Good Egg Drivers’ new website here.

Tdbg CROPhe coverage hit several local titles, including the Edinburgh Evening News – the capital’s most trusted news source.

This story also received coverage on the Daily Business Group, as well as Road Safety GB online.

This recent media success comes as part of the ongoing work our Edinburgh PR agency have been doing for Good Egg Drivers.

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Private: Alicia Simpson

The profile and biography of public relations professional Alicia Simpson, a junior account executive with award-winning Scottish public relations agency, Holyrood PR in Edinburgh.

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