Visit from Edinburgh school pupils creates buzz in the media

THE EXCITING news of Edinburgh’s most up-market care homes partnering with a prestigious local school was certain to be a hit with the media.
The collaboration between Cramond Residence and Fettes College saw residents and pupils unite as they took part in a range of activities designed to form intergenerational connections, including arts and crafts, nail painting and gentle exercise classes.
This positive story was one worth shouting about and our experts effectively spread the news across Edinburgh, achieving a host of coverage across local and care publications:
Highlights:
- 12 items of coverage
- 165,738 opportunities to see
- Key features in North Edinburgh News, The Carer, The Carer Weekly and Edinburgh Reporter
The coverage, in tandem with the excellent photography that our Scottish social care PR agency took to document the day, drew attention to the proactive efforts of Cramond Residence as a cutting-edge care home in Edinburgh, showcasing its bustling and exciting activities rota in place for residents.
Not only was this ‘fun day’ an enjoyable experience for the home’s residents, but the school pupils also had a great time speaking with and interacting with the tenants, and the release was sure to highlight the importance of these kind of partnerships and formed relationships.
This story was issued to key press, alongside a range of other releases across this one bumper month, which in their totality, conveyed the overall positive and vibrant nature of everyday life at the home.
Located in Cramond, to the north of the city, the care home was launched in 2018 to offer
uncompromising nurse-led care, as well as respite and dementia specialist services, and provides small-group living for up to 74 residents in nine luxuriously-appointed homes.
To find out more about Cramond Residence visit https://cramondresidence.co.uk/
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