Brian Gibson SBRC Scottish Business Resilience centre Edinburgh PR Client
Tuesday, January 20th, 2015
The Scotsman were first to feature the insider fraud story on the 19th of January followed by all of The Scottish Business News Networks (Aberdeen, Highland, Tayside, Lothian and Strathclyde) and The Economic Voice, an online news and opinions website.
In the coverage Brian Gibson, deputy director of The SBRC, says: “It’s in everyone’s best interest that we stop being complacent and work together to stop these crimes. That’s why we believe it is important for businesses and organisations to attend our Insider Threat conference.”
26 JAN METRO PG24 CROP“We want businesses to understand there is something that they can do to help stop this – we’re not just looking to raise awareness.”
The story was then picked up a week later in National press including The Metro, The Herald, The Scottish Sun and a second feature in The Scotsman. With a combined average circulation of just under half a million, Holyrood PR has helped The SBRC share their invite across the country to business industries urging their attendance in preparation for the rise of this new SBRC uses PR services from Holyrood PR in Edinburgh