Ice Cream Favourite Scoops Delicious Month of Success

by Katie Hogg

Tuesday, June 26th, 2018

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Mackie’s of Scotland achieved a record-breaking month of success thanks to the help of Food & Drink PR

May proved to be an extremely successful month for Aberdeenshire dairy queens Mackie’s of Scotland. The household name triumphed by breaking both solar records and sales of its delicious scoops.

Firstly, it was announced that the company’s 7,000 panel solar farm is on track to produce its highest amount of green energy in one year. The solar farm, one of the largest in Scotland, has been producing famous ice cream and chocolate whilst generating enough green energy to transfer back to the grid. On Friday 25th May, the farm produced enough electricity to supply three homes for an entire year.

This month also saw Mackie’s celebrating a record month for sales, achieving a 28% year-on-year rise in May. As well as success at home, Mackie’s has also experience buoyant exports to Taiwan.

We shared this story with regional and national press, receiving remarkable results both in print and online.

Coverage Highlights include:

  • Prime widespread print coverage in The National, The Herald and Scotland on Sunday
  • Local coverage in the Mearns Leader, The Ellon Times and the Turriff Advertiser
  • Online coverage on scottishfield.co.uk, bqlive.co.uk and thenational.scot
  • An impressive total reach of over 308,782 opportunities to see

You can keep up-to-date with all Mackie’s of Scotland’s news here.

 

WANT TO FIND OUT HOW OUR TEAM OF SCOTTISH PR EXPERTS CAN HELP YOUR BUSINESS?

The team at Holyrood PR are always on hand to help your business tell its stories to the world. Get in touch with us today by calling us on 0131 561 2244 or by filling in the contact form below:

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Katie Hogg is part of the PR team at Holyrood PR in Scotland

Katie Hogg

Katie Hogg is part of the award-winning PR team at Holyrood PR. She is also a former journalist, most notably with luxury lifestyle magazine, Scottish Field

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