Care home resident Bill Glen’s novel approach is a social care PR success story
A 96-YEAR-OLD Glaswegian has just published his first novel – which centres on a fight between South American drug barons.
Bill Glen, a tenant at Bield’s Carntyne Gardens retirement housing, developed a love of writing after retiring from work as a plumber and has spent months writing and planning his book titled ‘After the Panic’ which is now available on Kindle.
News of Mr Glen’s achievement has been a hit with titles around Scotland and further afield, with publications such as The Times, The Herald and The Scotsman picking up the story. The Daily Record even conducted a follow-up interview with Mr Glen after reading about his success.
Highlights from the campaign include:
- 49 press cuttings from titles across the UK
- Hits in some of the Scotland’s most widely read national titles including The Times, i, The Scotsman, The Herald, Metro (Scotland) and the Daily Record
- Key regional print coverage in titles including the Midlothian Advertiser and the Glasgow Evening Times
- Online coverage on sites such as glasgowlive.co.uk and fifetoday.co.uk
At Holyrood PR we ensure that every story reaches exactly the right audience. This story was issued on behalf of our social care PR client Bield, successfully reaches the right readership. You can read the original media release here.
