Tech PR experts help launch Scottish start up’s solution for the hospitality industry

by PR Interns

Tuesday, July 7th, 2020

When ePOS Hybrid launched a social distancing solution for the hospitality sector, Tech PR experts from Holyrood PR helped spread the good news.

ePOS hybrid success post graphic

By Kitti Laczko

THE hospitality and tourism sector have helped support Scotland for decades – in 2017, 1 in every 12 businesses registered in the country were related to tourism.

To help the Scottish hospitality industry begin to rebuild from the Coronavirus pandemic, ePOS Hybrid developed new software to enable restaurants, bars and dining owners to introduce contactless customer interaction.

The contactless self-ordering system allows customers to choose their table and make their orders from their phone, without installing an app or leaving their seats.

With far reaching impacts for the hospitality industry, we made sure to spread the news as far and wide as possible to reach our target audiences.

Highlights included:

  • 29 pieces of coverage with over 689,852 opportunities to see
  • A varied and extensive range of coverage including tech, startup and trade publications
  • Local hits in Edinburgh Reporter
  • Trade coverage in print and online in Bar Magazine
  • Start-up coverage in Startups Magazine UK
  • National coverage in The Scotsman, Deadline News and The National
  • Social media attention from InvestEdinburgh, and Digit

Targeting local, regional and national publications alongside social media helps to maintain ePOS Hybrid’s position and reputation as a strong start-up with new and innovative solutions for the hospitality industry.

This story is one of several stories we have worked on to position ePOS Hybrid in front of its target audiences, namely business owners, investors and the start-up community.

The original press release can be read here.

Could Tech PR make a difference to your business too?

Our team of experts are keen to hear your story and offer professional advice and service.
Get in touch with us on 0131 561 2244 – or by using the form below:

    Your Name (required)

    Your Email (required)


    Your Message

    PR Interns

    Scottish public relations agency Holyrood PR in Edinburgh, Scotland, runs a rolling programme of placements for PR interns, working alongside our team of PR experts. Many of the most successful PR interns go on to land full time PR jobs with our award-winning Scottish public relations agency.

    View PR's Profile

    Related Posts

    So how can we help?

    Meet the team

    Meet the team

    Our people

    Meet the people who make Holyrood PR what it is, and get an insight into what makes them tick

    Make an impact with PR photography

    Make an impact with PR photography

    Find out more

    Every story can be told better with pictures. Discover our affordable, high-impact photo packages.

    If you have any comments or questions, please contact us.


    Keep ahead of your opposition by getting the free tips, insights and secrets we share for businesses. Straight to your inbox, every month.
    Email address
    First Name
    Last Name