Entrepreneurial Sprit Creates Some Pre Launch Coverge For Hyde Out

by Laura Berry

Thursday, November 11th, 2010

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Hyde Out ScotsmanEdinburgh’s newest style bar Hyde Out gains some impressive PR Scotland on the day of their luanch with coverage in the Scotsman. 

The entrepreneurial spirit of the dynamic duo behind the bar which promises to be like no other before in Edinburgh, is the focus of the article in the daily publication’s business section. 

Rory McWhirter and Rowan Milne have made the almost £1million investment which has seen a vacant unit in the Edinburgh Quay area transfomed into a stunning style bar.

Designed by leading bar design experts KBAD the bar features a host of unique fixtures and fittings, including a Timorous Beasties wall covering and a bespoke chandelier made out of 600 crystal cut champagne glasses, by leading designer John Harrington. 

Hyde Out aims to be a cool and luxurious urban setting for younf professionals and students in Edinburgh. 

Rory McWhirter quotes in the article: “We know we are biting off a lot but we have a real oppurtunity to do something special here”

Hyde Out will launch today Thursday November 11th with an exclusive launch event, featuring chmpagne and cocktails as well as exclusive money off vouchers.

The full article can be read on the Scotsman’s website and was secured as part of a sustained PR and social media campaign carried out by the Holyrood Partnership.


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