Eco-friendly development makes headlines and history thanks to Edinburgh public relations experts
OUR property PR team sparked media success after reporting two recent sustainability breakthroughs for environmental visionaries, CALA Homes (East).
The meticulously designed Queenswood development in Linlithgow achieved the highest banding Energy Performance Certification rating, after implementing app-enabled smart water tanks by green start-up, Mixergy.
Our team released two stories, one on the Mixergy water tanks and a follow-up release on CALA achieving the prestigious A-rating across its entire Queenswood development.
Across the two stories, our powerhouse property PR team delivered:
- 10 items of coverage across print, web, and social media
- 352,327 opportunities to see
- Impressive national coverage in The Scotsman and Daily Express
- Valuable specialist coverage including Project Scotland and Scottish Construction Now
The extensive national and specialist coverage reached audiences integral to CALA’S business, including future buyers, surrounding neighbours (who become more aware of CALA’s sustainable actions), politicians and local representatives who make planning decisions, CALA’s own teams and potential employees.
Our property PR team emphasised the trailblazing nature of this eco-development, by including details on specialist features such as electric vehicle charging points and the energy-efficient Mixergy hot water tanks, which take energy from solar panels – allowing buyers to benefit from a reduction in energy bills.
Homes at the Queenswood development are part of CALA’s Light & Space range. As well as being energy efficient, they are well connected to transport hubs, spacious enough for a home office and situated in an idyllic location for spending time outdoors, in close proximity to Union Canal and Linlithgow loch.
You can view the original press release here.
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