Stiff Business Dress No Longer Suits Gilson Gray

by Katie Hogg

Monday, January 15th, 2018

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Edinburgh PR agency shares story on Gilson Gray Dress For The Day

ONE of Scotland’s most prominent law firms is shaking off the traditional ‘stiff-shirted’ corporate image of a legal business by introducing a modern dress code across both its Edinburgh and Glasgow offices.

“Dress For Your Day” offers employees at Gilson Gray the option to replace formal business suits with a more relaxed style of workwear, including smart jeans, which allow staff to inject personal style into their look while maintaining the firm’s professional image.

The revamp to the company’s dress code aims to further set Gilson Gray apart as a modern- thinking practice which is constantly looking to challenge convention in the legal business world.

While many businesses now adhere to a ‘Dress Down Friday’ practice, Gilson Gray’s ‘Dress for the Day’ policy – crafted by HR Director Lesley Naylor and Marketing Director Vanessa Kennedy – aims to give staff more opportunity to show off their personality, both within the business and with clients.

Lesley said: “Pretty much every corporate firm has a ‘Dress Down Friday’ rule, but as a business that likes to defy convention, we thought that rules stating what you can and cannot wear should go much further than one day. And the fact that we are a legal firm, and not say some new-start tech company, that wants to push these boundaries makes it all the more exciting.

“Dress For Your Day” will allow employees to bring a bit of themselves to work. We want to remove the daily dirge of corporate suits and dark colours that have been associated with solicitors and legal firms from time immemorial.

Vanessa said: “We value our staff’s individuality and their personalities are what make them such a brilliant bunch of professionals for our clients to work with.

“The only basic rule is that we are asking for staff to look neat and well-groomed and be appropriately dressed for their daily business interactions.

“Of course, as part of our regular business practice, there will be times when a more formal business dress will be required and staff are expected to dress accordingly for these occasions.

“Giving employees more freedom with their workwear should not only provide a great boost for morale, innovation and company culture, it allows us to better reflect our brand and to showcase what makes Gilson Gray different.

“I wouldn’t be surprised if we see more legal firms look to copy our lead in the future.”

Gilson Gray is a multi-award-winning full service law firm with offices in Edinburgh (29 Rutland Square) and Glasgow (160 West George Street), offering advice on legal, property and financial matters all under one roof. For more information on the services Gilson Gray offer, visit www.gilsongray.co.uk.

The Firm won Most Outstanding Full-Service Law Firm 2017- Scotland in the Corporate Excellence Awards and six awards at the 2017 ACQ5 legal awards – including winning Law Firm of the Year, Managing Partner of the Year and Insolvency Lawyer of the Year, all for the second time in three years.

 

Interested in working with our Edinburgh PR agency to ensure you’re sharing the right message?

If you’d like to learn more, visit us at www.holyroodpr.co.uk simply call 0131 561 2244 or fill out the form below:

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