Delivery experts enjoy success with help of Edinburgh public relations agency
SCOTLAND’S largest independent courier has enjoyed a host of positive business boosting media coverage – after announcing the busiest spell in its 30 year history.
The firm’s distinctive red vans are already a familiar sight on Scotland’s road and the company is a regular fixture in the media, thanks to its long-standing partnership with the CIPR’s Outstanding Small Agency 2015, Holyrood PR.
In the latest raft of coverage, Eagle Couriers featured in a number of influential business publications, which reported how the company, which is headquartered in Bathgate, is performing strongly – and feeding back to the local West Lothian economy.
The story featured in famous Scotsman publications in both print and online, with the Scotland on Sunday and its online news platform, Scotsman.com.
Both are trusted sources of Scottish news and reach a varied and influential ABC audience helping showcase Eagle Couriers as an excellent company to deal with, highlighting its B2B expertise.
Both titles reported how Eagle has bucked an industry trend of cutbacks and liquidations, enjoying its busiest ever year, with the company on track to make its one millionth delivery.
The pick of the coverage was the Scotland on Sunday where it appeared as a page-leading piece to the paper circulation figure of 28,500.
This is ideal business coverage for our client, reaching a respected paper, which due to its Sunday print has a far greater engagement – with the audience more likely to read through articles thoroughly.
The coverage didn’t just stop there. It also gained a buzz online appearing on the trusted Scottish-business specific website, Scottish Business News Network.
This amount of positive news, both in print and online, was achieved as part of Holyrood PR’s ongoing PR work with Eagle Couriers. Using our multi-award winning skills, we are able to produce regular and far-reaching quality press coverage for our clients.