Divino Enoteca Takes Off With Inflight Coverage

by Laura Berry

Monday, November 29th, 2010

Divino RyaNAIRDivino Enoteca has joined the PR Scotland mile high club with a fantastic piece of coverage in a popular airline’s in flight publication.

Low cost airline Ryanair which is used by millions of travellers from across Europe and the rest of the world each year, has featured Divino Enoteca as the place to drink in it’s two minute city guide.

The guide which provides travellers with information on the best places to eat, drink, stay and see in key cities in Europe and is a regular feature of the monthly publication, which is given to passengers as they board their flights. 

Described as Scotland’s first wine bar modelled on the traditional Italian enoteche, Divino Enoteca enables wine lovers across Scotland to sample some of Italy and the world’s finest vintages – without having to catch a Ryanair flight to do so!

It is the first venue in Scotland to use state of the art Enomatic wine dispensing technology to preserve the flavour and body of the wine, ensuring the perfect serve every time. 

Within the venue’s extensive wine list, they stock Scotland’s most expensive bottle of Italian wine a rare 1997 Toscana Masseto which sells at £850 a bottle making it a definite draw for wine lovers.

The full article can be viewed in the Ryanair inflight magazine and was secured as part of a sustained PR campaign carried out by the Holyrood PR.

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