Communications Operator Commsworld is Thriving Thanks To PR Success

by Chris Fairbairn

Wednesday, July 20th, 2016

Ultra connected client lights up media with legal market success

Successful Coverage thanks to PR agencyWith one in five of Scotland’s top legal firms now a customer of Commsworld, the Edinburgh HQ’d network and communications operator is truly thriving in the sector.
Now servicing 11 of the 55 law firms recognised by the all important legal 500, Commsworld is cornering the market as it continues an impressive period of growth for the business.
The firm, which competes against household names such as Virgin and BT has had its good work recognised in the media, thanks to working with our Edinburgh PR agency.
We’re extremely proud to be working with innovative local businesses and we are delighted to share Commsworld’s success – gaining media coverage in titles likely to assist its sales team and get the firm into the line of sight of key decision makers.
The story managed simultaneous ‘hits’ in the two key outlets for central belt business press. Print and online coverage in both The Scotsman and The Herald got the news out to 60,662 combined ABC1 print readers and a potential combined online audience of 216,004.
A key business aim for Commsworld is to highlight to those legal firms currently not using its services. Achieving such high impact coverage in key business news outlets is a hugely valuable achievement.

The good news didn’t just finish there. As always we look to maximise the success of any good news business story that we work on.
As such, further business coverage was achieved on the widely read Scottish Business News Network.
Industry news champs, Comms-Dealer and Comms Business both featured the story, marking Commsworld out as an attractive proposition for engaged industry insiders and boosting its appeal and ability to attract top talent.
Trade recognition can also provide a priceless boost for team member morale, to see their efforts broadcasted to their counterparts across the industry.


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Chris Fairbairn of Scottish public relations agency, Holyrood PR in Edinburgh

Chris Fairbairn

Chris Fairbairn is an Account Director with award-winning public relations agency Holyrood PR. He is part of an expert PR team delivering PR services to a wide range of clients from headquarters in Edinburgh, Scotland.

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